L I B R A R Y

MERCHANDISING RESOURCES

REFERENCE
BOOKS
MEDIA
DATABASES
JOURNALS
WEBSITES
OTHER
OSU LINKS

This guide identifies resources in the field of Merchandising. This guide is meant to be a starting point for research and is not comprehensive. Please contact a Librarian if you need assistance in finding information.

You must login to the OSU-Tulsa Website (Click on Off-Campus Access) in order to view the following Databases, Journals and Electronic Books. To view NetLibrary Ebooks remotely you must set up an account in the Library.

REFERENCE

Reference books are good sources to find an overview of your topic, a definition of a term, a fact or a statistic.

Almanacs

Unavailable

Atlases

Unavailable

Bibliographies

Unavailable

Biography

Biography & Genealogy Index Database

Biography Resource Center Database

Book Reviews

Book Review Index Online Plus Database

Books In Print with Reviews Database

Factiva Database
New York Times Book Review.

Dictionaries / Encyclopedias

Beacham's Encyclopedia of Social Change: America in the Twentieth Century
 Reference HN59.2 .B43

Blackwell Encyclopedic Dictionary of Marketing NetLibrary Ebook

Dictionary of Fabric Terms Website

Dictionary of Marketing Terms NetLibrary Ebook

Encyclopedia of Advertising
 Reference HF5803 .A38

Encyclopedia Smithsonian Website
See Clothing, Costume, Fashion, etc.

Plunkett's Retail Industry Almanac 2001-2002 : The Only Comprehensive Guide to Retail Companies and Trends NetLibrary Ebook

Textiles Dictionary Website

Thames & Hudson Dictionary of Fashion and Fashion Designers Xreferplus Ebook
Vocabulary of Basic Terms for Cataloguing CostumeWebsite
 ICOM International Committee for the Museums and Collections of Costume.

Directories

Unavailable

Handbooks

American Eras: Westward expansion, 1800-1860
 Reference E166 .A44 A49

American Eras: the Revolutionary Era, 1754-1783
Reference E166 .A44 A43

American Eras: Civil War and Reconstruction, 1850-1877
Reference E166 .A44 B76
American Eras: Development of a Nation, 1783-1815
Reference E166 .A44 A48

American Eras: Development of the industrial United States, 1878-1899
Reference E166 .A44 T66

Culturegrams
Reference GT1 .C85 and CD-ROM
See Personal Appearance

Kids as Customers: a Handbook of Marketing to Children
Circulation HF5415.33.U6 N36

Statistics

Statistical Abstract of the United States Website
and Reference HA202 .S8

Statistical Universe Database

Style Manuals

APA's Web Guide to Electronic Reference Formats Website

Chicago Manual of Style
 Reference PN147 .C44

MLA Style Manual and Guide to Scholarly Publishing
 Reference PN147 .G444

Manual for Writers of Term Papers, Theses, and Dissertations
 Reference PN147 .T8

Publication Manual of the American Psychological Association
 Reference and Circulation PN147 .P83

Yearbooks

Unavailable

BOOKS

Books, videos, and dvds can be found in the OSU-Tulsa Library Catalog by author, title, keyword, or subject heading. Keyword searching allows you to AND terms together to produce a more focused list of available books.

You may want to check the Library of Congress Subject Headings Reference Z695 .Z8 L524 for a comprehensive list of terms to search in the Online Catalog.

Once you have identified a book you want, note the location and entire call number to identify where the book is located in the Library.

We also have approximately 40,000 full-text electronic books. These can be found through the Catalog or by going to the Library Website and clicking on Books and Electronic Book Collections. To view NetLibrary Ebooks remotely, you must set up an account in the Library.

Books In Print with Reviews Database - This is a database of books that are currently In-Print. Out-of-print books are noted as well. It is a good source to verify bibliographic information and to see what books have been published on a specific subject.

WorldCat  Database Database - This is a database of books cataloged by libraries worldwide. It is a good source to verify bibliographic information, to see what books have been published on a specific subject and to see what libraries own them.

MEDIA

Videos / DVDS
How Clothing is Sold: Merchandising Fashion
(Video) Media HD9940.A2 .H69 2003 		Merchandising: the Store as Persuasion
(Video) Media HD9940.A2 .H69 2003

DATABASES
A full-text database provides full-text access to periodical, journal, and magazine articles. In most case all you need to do is print out the article. From the Library Webpage, click on Journals and then click on General or a Broad Subject. Each database is designed so that you can usually search by keyword, subject, author, title or article, and/or title or the periodical. You also can limit by date as well as other parameters.

An index database provides a citation to the article, i.e. title of article, author, journal title, volume and issue number, page number, and date. You should check other databases for possible full-text coverage. You may need to consult the Catalog or Journals by Title to determine if the journal is owned by OSU-Tulsa Library in paper or microfiche.

SPECIALIZED
GENERAL
ABI/Inform Global Selective Full-Text Academic Search Elite Selective Full-Text
Applied Science & Technology Abstracts Selective Full-Text ArticleFirst Index
Business Source Elite Selective Full-Text Dissertations and Theses Selective Full-Text
Choices II - CD-ROM (Ask at the Reference Desk.) Expanded Academic ASAP Selective Full-Text
Factiva Full-Text Facts On File Full-Text
Historical New York Times Full-Text MAS FullTEXT Ultra Selective Full-Text
MediaMark - CD-ROM (Ask at the Reference Desk.)
Lexis-Nexis Full-Text Research Library Selective Full-Text
PsycINFO Selective Full-Text TVNews Archive Selective Full-Text

JOURNALS

Journals are considered to be more scholarly in focus than magazines and are often peer-reviewed. They may be available electronically full-text, in print, in microfiche or in any combination of these three formats. The following list of journals is only a selective list of available titles. Note that the dates of electronic journals are subject to change due to publisher and database vendor availability. Dates of coverage for print and microfiche journals can be found in the OSU - Tulsa Library Catalog or Journals by Title.

Adage.com (Advertising Age Daily Top Stories) Interior Design
Advertising Age Journal of Advertising Research
American Demographics Journal of Business Research
Apparel Industry Magazine Journal of Direct Marketing
ApparelNews.net Journal of Fashion Marketing and Management
Applied Ergonomics Journal of Interactive Marketing
Businessweek Journal of Product & Brand Management
Chain Store Age Journal of Retailing
Design News Journal of Retailing and Consumer Services
Discount Merchandiser Marketing Intelligence & Planning
Discount Store News Psychology & Marketing
Display & Design Ideas Qualitative Market Research
Elle.com Retail Merchandiser
European Journal of Marketing Sex Roles
Fabric Click: The Online Fashion and Style Magazine Shopping Centers Today
Family and Consumer Sciences Research Journal Stores Magazine Online
Fashion Theory Style.com (Vogue)
Home Textiles Today Textile History
In-Store Marketing Textile World
InStyle Yahoo Fashion Magazines
International Journal of Clothing Science and Technology

WEBSITES

Specialized websites are excellent sources of information. Commercial, governmental, and nonprofit organizations, i.e. universities, associations, societies, libraries, etc. maintain websites. These websites provide an overview of the field, historical information, current trends, statistics, publish a newsletter or journal, identify recommended publications in the field, advertise workshops and conferences, provide information on career opportunities, and supply contact names, etc. Specialized websites are important in library research. The following websites have been evaluated and are recommended for use.

American Association of Family and Consumer Sciences Historic Costume and Textiles Collection (Ohio State)
American Society of Interior Designers Informat
Angel of Fashion Award & The Fashion on the Web Official Directory International Interior Design Association
American Apparel & Footwear Association (AAFA) Internet Resources in Fashion &
Costume History
Best Dressed: 250 Years of Style International Textile and Apparel Association (ITAA)
Beverley Birks Couture Collection Jean-Paul Gaultier
Chanel just-style.com
CJLutz Fashion Liz Claiborne
Color Marketing Group (CMG) NARMS: National Association for Retail
Marketing Services
Costume Gallery National Association of Visual Merchandisers
Costume Institute (Metropolitan Museum of Art) National Retail Federation
Costume Page Oriental Costumes Their Designs and Colors
Costume Page (List of Museums) Organization of Black Designers
Costume Society of America Pierre Cardin
Costume Society of Great Britain Pret a Porter
Costumes and Textiles (Los Angeles County Museum of Art) Saundra Ros Altman's: Past Patterns
CTAHR Historic Costume Collection Selections from the Paris Music Hall Collection
Eileen Fisher 7th on Sixth
Fashion India Texas Fashion Collection
Fashion Institute of Design and Merchandising Textiles & Apparel: Cornell Costume Collection
Fashion Institute of Design & Merchandising Industry Links Textile Society of America
Fashion Institute of Technology Virtual Garment Center
Fashion Net Visual Store
Fashionweb Window Dressers
Fashion Windows World Fashion Sites
firstVIEW Yahoo Fashion and Beauty
firstVIEW Online Collections Yahoo Fashion Designers
Godey's Lady's Book Online Yves Saint Laurent
History of Costume

OTHER

SPECIALIZED
GENERAL
Fashion Merchandise Products (University of Delaware Library) Academic Universe Database
  Librarian Index to the Internet Website
  RefDesk Website

OSU LINKS

OSU Design, Housing, and Merchandising Program Interior Design Resources
  Marketing

Questions or comments about the OSU-Tulsa Library Subject Guide? Contact the OSU-Tulsa Library Liaison:
Mary Hujsak at mary.hujsak@okstate.edu
Last modified 11/15/2004