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Commercial Storyboards

  • "Baker" profiles an average day in a busy family-run bakery/restaurant in Toledo, Ohio, owned by an American-Muslim family. The commercial highlights the interaction between the Muslim owners and their non-Muslim American clientele.
    Baker Storyboard Images:
    Image 1 | Image 2 | Image 3
  • "Doctor" showcases the accomplishments of Dr. Elias Zerhouni, whom President George W. Bush had named as Director of the National Institutes of Health. Dr. Zerhouni, born in Algeria, describes his life as a successful government official and respected American Muslim. During the spot, Dr. Zerhouni is shown shaking hands and speaking with President Bush.
    Doctor Storyboard Images:
    Image 1 | Image 2
  • "School Teacher" features Rawai Ismail working as a public school teacher in Toledo, Ohio. The spot shows her wearing a hijab while teaching elementary school children and later holding Saturday Koran classes in her home.
    Teacher Storyboard Images:
    Image 1 | Image 2
  • "Journalist" follows an Indonesian journalism student at the University of Missouri through a typical day as a reporter for the school's television newscast, as a college student and as a practicing Muslim.
    Journalist Storyboard Images:
    Image 1 | Image 2
  • "Firefighter" focuses on two New York City employees: a young firefighter who shares his experiences since September 11th and a chaplain who explains how he helps city employees. In the spot, the young firefighter describes the closeness he feels to both his Muslim and non-Muslim coworkers and the neighborhood.
    Firefighter Storyboard Images:
    Image 1 | Image 2
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